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Tweezing Trends, Business Brains & Beauty Savvy .

While the West Coast has brow bars popping up and incorporating, the East Coast touts Brook Shield’s iconic au naturel, bushy brows “running with the bulls” and back in style in New York.

Tweezing or Threading or Waxing or Neglecting oh my! Imagine a competition between Cookie Monster’s unibrow vs. the O.C.D. correctness of angles and arches on a print work model. Can you picture Unibrowster and Clean n’ Mean trying to meet in the middle while doing an eye-brow-stadium-wave that only a Jack Black can pull off. If eyebrow trends were to follow the shape of the stock market trends, the ups and downs would be enough to make anyone dizzy. Point being, Mammon is a fickle fashionista.

Why else do you suppose that one season's fashion trends dictate mini-skirts, then the next season's trends strategically force your wallet to run out and buy the maxi dresses? The fashion industry has to create, constantly re-create and motivate their own supply and demand.

On the business side, start ups that out last the first five years of incorporation, usually have a solid chance of enduring. So if you are applying for employment at a trendy brow bar, or thinking of opening your own, ask yourself, "To what extent do I want to dedicate my life's work towards something that has a fickle niche market?"

Can we prove to the cosmetics & fashion industries that we as a population, have both Brains and Beauty, wiser beyond their entrepreneurial endeavors? If you are a business owner, perhaps you should bank on this as a strategic marketing assumption and cleaverly surf the waves with anticipation and expectation.

Either way, rather than acting like zombies, walking dead into some unknown dictator’s investment portfolio, let's find convergence with our own IQ, EQ and FQ (fashion quotient).

Brand this: Be True to You, how you are made and what you are wired for.

No matter what fashion, beauty or the stock market does, this is where you are garunteed a sincere ROI and it's a no risk guarantee that you'll keep your "principle investment."

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